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Franklin Templeton Considers Bitcoin ETP in Europe Amidst Increasing Crypto Adoption

The $1.5 trillion asset manager Franklin Templeton plans to launch a Bitcoin ETP in Europe.

BlackRock and 21Shares have launched crypto ETPs in Europe, showing rising demand for regulated digital asset investments.

Franklin Templeton, a global investment firm managing over $1.5 trillion in assets, is exploring the launch of a Bitcoin Exchange-Traded Product (ETP) in Europe. As institutional interest in the crypto market continues to grow, the company joins other major financial players like BlackRock and 21Shares, which have already introduced similar products in the region. Franklin Templeton’s interest in a Bitcoin ETP comes after its U.S. spot Bitcoin ETF launch in January 2024, which has gained significant attention from investors. While there’s no official launch date announced yet, a company spokesperson shared that they’re keeping a close eye on regulations to make sure they create the best crypto products for their clients, according to the ETFStream report. Even though the firm is actively exploring innovative opportunities across various asset classes.

Institutional Players Expand Bitcoin ETP Offerings in Europe

The race for crypto ETPs in Europe is heating up. BlackRock recently launched its iShares Bitcoin Trust (IBIT), now trading on Xetra and Euronext Paris. At the same time, 21Shares is stepping up its game too, adding new Bitcoin, Solana, and XRP ETPs on Nasdaq Stockholm just last week.

With Franklin Templeton now considering a European Bitcoin ETP, institutional interest in crypto continues to gain momentum. If approved, this could boost Bitcoin’s role in traditional finance and attract more institutional capital into the digital asset space.

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